Tim McLaughlin has written a couple of posts on his voiceover blog about Google Radio Ads and some of the challenges being faced by the search engine giant. The first post is here. The second post is here.
My take is that it’s too early to write off Google, yet; but being good at one kind of media doesn’t make you good at another. That’s a lesson too often forgotten from the dot com bubble, but an important one to keep in mind.