As a voiceover talent, people hire me to tell their stories for all kinds of projects. Some of the more unusual places my voice has been used has been for safety and marketing announcements on airplanes and for informational kiosks at trade shows and in shopping malls. (One of the strangest experiences of my life was walking through a shopping mall a number of years ago and as I was walking past a kiosk to suddenly hear my voice come pouring out of the video monitor sitting on the cart.)
Of course, I also do lots of voiceovers for television and radio commecials. But the world of advertising is changing. Rapidly. Today I received an email from Nancy Wolfson with a link to an interesting article about many of the changes taking place in the world of advertising. Very interesting reading. I was especially amused by the guy who sold his voice on eBay. He called it Voicevertising. And then there’s the fellow who invented Laundromedia, which sells ads on all those washing and drying machines in laundromats. Who knows, maybe his next step will be to ad audio to his laundromat walls and one day while you’re doing your laundry, I’ll get to tell you a story?
(updated to include link to laundromedia.com)
nancy wolfson says
Actually – Dave Kessler (laundromedia) does not sell the ad space on the walls of the laundromats; he sells the ad space on the machines themselves!
He created a new form of “outdoor” – ya’ know how they “wrap” buses in ads?
He’s got clients all over the country (most recently, CBS!) wrapping laundry machines!
Bob says
Nancy,
Thanks for the clarification. And what a cool idea.
Be well,
Bob