You Don’t Get What You Don’t Pay For

So goes one of the lines is a superb piece that offers some compelling thoughts about why you want to use a professional voice actor to tell your story. It’s on a site called The Communications Vault and the article is titled The Voice of Your Production.

I love telling stories, giving voice to a documentary script, television commercial, eLearning project. Pretty much anything that’s legal, moral and ethical. Lots of my friends are the same way. None of us have the greatest of voices, because doing a great voiceover isn’t about a great voice. It’s about telling the story, telling it effectively.

The entire article is well worth the several minutes it will take to read, but here’s my favorite bit.

[A] good friend, someone who’s made a career out of voiceover work, shared this next anecdote with me. Following a “grueling” recording session of about ten minutes during which my friend nailed the copy in a couple of takes, the client remarked to the engineer, “He makes good money for ten minutes of work”. “No,” the engineer replied. “It took him over twenty years to do that. You just saw the last ten minutes”.

That’s also the favorite bit of my friend Kara Edwards, who forwarded me the link she saw when it was originally tweeted by my friend Doug Turkel.