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General

Are you derailing your own efforts?

Career Advice, General, Getting started in Voiceover

My friend Dave Christi has some very cogent thoughts for you about marketing yourself. Here is the key question…

“What is YOUR marketing strategy?” As an independent voice artist, you are a business owner. It doesn’t matter if you are running your business full-time or part-time, you’re President, CEO, CFO, and YES, marketing director, of your own business. So what, Mr. or Ms. Marketing Director, is your marketing strategy?

Read the whole thing. It’s well worth a few minutes of your time.

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Filed Under: Career Advice, General, Getting started in Voiceover

Two chances to study with Rodney Saulsberry

Career Advice, General, People

According to this post at Vox Daily, Rodney Saulsberry is going to be teaching a Promo and Trailer Teleclass starting next week on Thursday.

Or, you can join me and a whole bunch of your voiceover peers in Las Vegas for V.O.I.C.E. when it takes place March 27 through March 31, 2007.

Better yet, you can do both!

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Stephanie gets Lit Between the Ears

General, People

Stephanie Ciccarelli of Voices.com is the latest interview subject at Lit Between the Ears, the blog about radio drama.

And in the interests of equal time, I should note that Alex Torrenegra of Voice123.com was previously interviewed at Lit Between the Ears.

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Battling mouth noise, a success story

General, People, Tools

I’ve posted here previously about a technique for fighting mouth noise problems that I learned from Pat Fraley. Using a small atomizer bottle with filtered water. Spraying water with a little bottle like this is much more effective than just drinking water, eating an apple or pretty much any other technique you’ve tried.
Today in my inbox, I received this message from my friend Brian Haymond…

Hey Bob…I tried the “spray bottle” technique for the mouth noise and I must say, I’m rather impressed. I always drink about 80 ounces of water a day while working but the spray really does work better than taking a sip of water!

Very cool, Brian. I’m so glad to know this idea worked well for you. And kudos to Pat for sharing this idea with us.

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Characters and voices

General, People

As I’ve written else where on this blog, my first professional voiceover was in 1974 and I’ve been making money in voiceover work steadily since 1983. For most of the time since then, I’ve thought of myself as mainly an announcer or narrator kind of guy. Sure, I’d change my tone or inflection when a commercial script called for something a little different; but I never saw myself as a performer of characters like Pat Fraley, Nancy Cartwright, Daws Butler or Mel Blanc.
But, the last couple of years, I’ve started to change my viewpoint on this subject. Two influences have shaped that change in perspective. One is studying with Pat Fraley. The other is starting to record audiobooks.
My studies with Pat ended up including work in creating characters because that’s so much of what he teaches. To supplement what I learned in the classes, I got a copy of Pat’s audio CD The Greatest Cartoon Voice Tricks Ever Smuggled Out of Hollywood. I’ve begun to realize that much of the time I’m actually adopting a character when I’m in the booth, even when it’s just for a straightforward announcing job. (In that case, I might be playing my “big voice announcer guy” for example.)
Then, and this is where the studying with Pat Fraley intersects with audiobook recording, I started recording audiobooks that had multiple characters in them. And it turned out to be great fun. I had to figure out how to give each of these book characters a distinct sound, keep them all straight, and not have to stop down every time I changed character.
The more I think about it, the more I realize that when I’m working in voiceover, I’m playing some kind of character all the time. Even when I’m just being me, I’m actually playing a character who is a slightly exaggerated version of me.
These thoughts were prompted by reading this thoughtful post on Kara Edwards-Suchan’s blog. I especially liked this thought…

…contrary to what many have tried to tell me recently, I do believe there is also room in this industry for the type of tiny voice that makes you smile.

Here’s another choice comment…

If only more companies realized that voice actors can do more than ‘pronounce words with a non-regional dialect’, they can act…they can sell!!

I agree, Kara. Thank you for helping me think further about this subject.

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An amazing honor to end 2006

General

As my final post of 2006, I’ll point you to Ryan Salazar over at the Voicemarketer.com vBlog, who has decided to interview me. I’m sure he’ll get back to interviewing real voiceover celebrities, shortly.

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The secret sauce for your career

Career Advice, General, People

There is a secret sauce recipe in this post at Adam Creighton’s blog that, if you follow these directions, will have a startlingly beneficial effect on your voiceover career.

Now, keep in mind that Adam is writing from the point of view of an actor pursuing on-camera work as well as voiceover work. In the case of someone (like me) who only does voiceover work, the comments about a headshot don’t really apply. But, preparing a personal “thank you” card for each of your auditions…brilliant. Having your own business cards? Pretty obvious, don’t you think? (Note to self: get the business cards done!)

The key point, about expressing gratitude for the opportunities you receive…is vitally important. I thought this was the best bit of the whole post…

I’ve heard people say, “I didn’t send a card, because I sucked at the audition.”

Get over yourself! Send a thank you card, and acknowledge the person for taking out of their day to spend with you. You’re sucking didn’t make their sacrifice any less.

A simple expression of gratitude. You’ll see. It will make a world-changing difference in your life.

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How to ask for a critique

Career Advice, General, People

Doc Phillips has a number of valuable and useful articles on his site. I think one of the best is called “If you can’t take the criticism, DON’T ask for it!”
Here are a couple of key points…

Don’t make the mistake of asking your significant other, best buddy, grandma or bartender. I guarantee they will be inclined to praise your talent(s). Why? Because they care about you and don’t want to hurt your feelings. There’s another very good reason. They don’t do your work.

NEVER argue with your mentor concerning their critique of your work. NEVER attempt to defend why you read a line this way, or why you chose this entrance over that entrance. Instead, thank them for taking their time to help you. Also, take from the critique what you can use – then, chuck the rest!

Good thoughts from a talented man. Doc’s site is here. You’ll find more valuable articles from Doc here.

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Another tasty load of…Philip Banks

Career Advice, General, People

Posted today on the VO-BB by Mr. Banks, in response to the one year anniversary of working in the voiceover business by one of our colleagues were these 16 years of lessons learned…as he put it, “from an elderly and frail man a few random thoughts.”

1990 – No matter what you believe there is nothing better than speaking to the decision makers and getting your demo in front of them.

1991 – Keep looking for those elusive new clients and keep your existing clients happy.

1992 – Aim high as the person you know will say “No” may surprise you and say “yes.”

1993 – Get to know the people who work alongside your clients and producers as most will be the clients of the future. Get to know them, DON’T network them.

1994 – Don’t work for nothing, but be prepared to make a loss, as in the long term the loss will prove to have been an investment.

1995 – Steer clear of the gossips, moaners and negs. You believe you are able to rise above them, but in truth you will catch yourself stooping to their level and one day you’ll moan about the wrong person to the wrong person.

1996 – When someone gives you a tip it’s usually because they’ve been given a better one. Good or bad, always say thank you and never say “I knew that” even if you did.

1997 – Do the jobs you hate doing as often as possible. Master those and when the jobs you love come along your star will shine brightly.

1998 – Don’t become a Voice Over bore, most people really don’t care. To be interesting one first must become interested.

1999 – Wise up to the users. Introduce the word “No” into your vocabulary and learn to use it without malice, vitriol or bitterness.

2000 – Let people know you are open to offers, work is work. The reason you aren’t being asked could be because people think you are not interested.

2001 – Embrace change but don’t follow the pack. Get better at making what works for you WORK BETTER.

2002 – Are you kidding yourself that one market makes you money or is it just taking more of your time than the profitable jobs? If you think something is not worth the effort you’re probably right –- Fortune really does favour the brave.

2003 – Life 1st, Voice Over work 2nd. For some strange reason if you concentrate on the 1st you get more of the 2nd.

2004 – Don’t send wine by the bottle, send it by the case. Most of the people for whom you work do not earn $300 per hour. A “Thank you” package can really make someone’s day.

2005 – Set yourself goals and stick to them. If the goals don’t make you think “I’m not sure if I’ll …..” they’re too low.

2006 – If you want to play, enjoy. If you want to get somewhere as a Voice Over you have to earn the right to play and it takes serious commitment. Be nice, be approachable, be easy to work with, be honest even when tempted to do otherwise. It’s worth bearing mind that people don’t have to like you, they have to hire you.

2007 – To anyone who got this far. May yours be happy, healthy, peaceful, prosperous and full of dreams come true.

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Filed Under: Career Advice, General, People

I’m going to make my first trip to Las Vegas

Career Advice, General, Getting started in Voiceover, Tools

At the end of March 2007, I’m going to make my very first trip to Las Vegas. Not to gamble. In fact, if you come too, we’ll both be there for a sure thing. What sure thing? Making the leap to the next level in your voiceover career.
Yes, I believe that’s what I’m going start, based on what I’ll experience March 27 through 31, 2007 at the Palace Station hotel. If you come, you’ll gain the same benefits.
If you’d like to know more about V.O.I.C.E., the event I’m talking about, check out their website voice-international.com. Once you’ve read over everything, then click on this registration page to sign up.
Will you be there? Let me know. I look forward to meeting you in March.

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Filed Under: Career Advice, General, Getting started in Voiceover, Tools

And all this time I thought it was me

General, People

According to Dave Christi’s blog, he is Time Magazine’s “Person of the Year.” (If I knew anything about manipulating computer images, I’d have tried this myself.) Great fun, Dave. Very well done.
(Update:) My favorite line is right at the end of his post…

I can’t wait to put this on my resume (don’t think I won’t).

Yes, Dave. You and only about 6,000,000,000 other people!

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Where to find scripts

General, Getting started in Voiceover, Tools

Several times on this blog I’ve written about my conviction that learning to write better also improves one’s voiceover work. But, it’s entirely possible that you don’t like to write, don’t have the time to write or just don’t want to write.

And why would you need or want to write anyway? Well, maybe you’re new to voiceover work and you need some scripts for building your demos? Or maybe you have the kind of business where you don’t just do voiceovers, but you’re also responsible to write and produce commercials for local radio or cable television? Or…?

Voices.com has a possible solution for you. It’s called The Voice Over Script Collection.

Now, in the interests of full disclosure, if you click through on that link and buy their collection of 50 professionally written scripts, I’m going to get a small commission from them. But, I’ve read through all of these scripts. They are in fact well written. They cover a wide range of styles, ages and approaches to copy. I think you’ll get your money’s worth, if you need commercial copy for your demo, or that you can adapt to your local retail store or service.

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Filed Under: General, Getting started in Voiceover, Tools

Too cute for words

General, People

Dave Christi is a brilliantly talented voiceover guy. But, this post isn’t about Dave. It’s about the video you have to see that he’s just posted on YouTube, and at his blog. It really is too cute for words!

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Two new podcasts for you to check out

Blogging, General, People

Check out the latest editions of the Voice-Over Podcast. Featured are Rikki Simons (Episode 3) and a special Holiday Episode with the amazing Pat Fraley. You’ll also find the podcasts at Avi’s MySpace page here. (Or search for voice-over in the iTunes stores.)

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Filed Under: Blogging, General, People

Celebrating the Power and People of Radio Drama

Blogging, General

I’ve just added a site to my blogroll called Lit Between the Ears, which is a blog (as the title of this post says) celebrating the power and people of radio drama.
As someone old enough to remember the last few years of the way radio used to be, I’ve been and remain a fan of radio drama. I plan to visit Lit Between the Ears often. I hope you will too.

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Filed Under: Blogging, General

VOICE in Las Vegas

Career Advice, General, Getting started in Voiceover

By now there should be two key things you’ve learned from reading this voiceover blog, if you want to be truly successful as a voiceover talent. Always work on improving the art and craft part of your work. Always work on improving the business part your work.
If you’re great at marketing yourself, and you find lots of work as a voiceover talent; but you can’t deliver the goods once you’ve been cast, you’ll have a very short career.
If you’re a brilliant talent, can make grown men weep and women swoon with your voice; but you have no idea how to market yourself and find work, you’ll have an equally short career.
Both sides of the equation are equally important.
Which is why, if you’re serious about your voiceover career, you should make plans now to attend VOICE in Las Vegas, March 27 – 31, 2007. I’ve already paid my registration to attend. I’ve already bought my plane ticket. I will not miss this opportunity to improve both sides of the voiceover equation.
Read about it here. Register here.

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Filed Under: Career Advice, General, Getting started in Voiceover

Merry Christmas

General

Every year since 1949, the Wall Street Journal has published a Christmas message written by the late Vermont Royster. You’ll find it here. May this day be a day of peace and joy for you and those whom you love. And may your 2007 be filled with success and prosperity.

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What if it’s not perfect?

General, People

I have no idea how many of us there are, but a significant percentage of the population is made up of perfectionists. Some of us are easy to spot because just about everything around us is always just so. Others not so much. We’re the frustrated perfectionists, with too little time, energy, ambition or something to make things “just so” all the time; and frustrated because, regardless of reality, that’s what we want. I live in the second of those scenarios, pretty much full-time. Just come look at my desk, sometime. On second thought, don’t. Some things are better left as mysteries.

So, I’m fascinated by Adam Creighton’s post ” Foiled, every step of the way …” both because of what it reveals about his own perfectionism and how he is gaining some needed health in this area. Good for you, Adam. And much continued to success to you.
(edited to fix typo)

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Knocking on opportunity’s door

Career Advice, General, People

It’s important to be prepared when opportunity knocks…prepared as one can be for the completely unexpected. But, David Houston points out in an excellent post at his blog, you can turn the tables on opportunity. Read. Apply. Repeat.

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Filed Under: Career Advice, General, People

‘Twas the night…like no other

General

If you’ve never seen this, or even if you have, I hope you enjoy this delightful Christmas reading.

My thanks to Chuck Davis for posting a link to this on the VO-BB.

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